Home / Services / SEO & Search Intelligence

SEO & Search Intelligence

SEO consulting built on search demand, technical evidence and commercial intent.

BAGAI treats SEO as a connected growth system: crawlability and indexation, content architecture, real search demand, page usefulness, internal linking and conversion intent. The goal is not more pages—it is stronger pages that deserve to rank and help the right visitors act.

Discuss your project ↗Read BAGAI insights

Technical SEO that finds what blocks discovery and performance.

A crawl should produce a prioritised action list, not a spreadsheet of issues without commercial context.

CRAWL

Screaming Frog analysis

Status codes and redirect chains
Canonical and indexability checks
Titles, descriptions, headings and duplicates
Internal linking, crawl depth and orphan-page discovery

INDEX

Indexation and rendering

XML sitemap review
Robots and noindex conflicts
JavaScript rendering questions where relevant
Structured-data and canonical consistency

PERFORMANCE

Page experience

Image and asset weight
Core rendering bottlenecks
Mobile content and interaction issues
Template-level problems that affect many URLs

Use real query data to decide what to build or improve.

Search Console and competitive research help BAGAI distinguish real demand from content ideas that merely sound plausible.

GSC

Google Search Console

Query, page, device and country analysis
High-impression low-CTR opportunities
Ranking pages losing clicks over time
Branded vs non-branded demand

SEMRUSH

Semrush research

Keyword and competitor gaps
Ranking distribution and visibility trends
Backlink and authority context
Content opportunities validated against existing site coverage

ARCHITECTURE

Search-led information architecture

One clear page per primary intent
Hub-and-spoke internal linking
Service, industry, insight and tool clusters
Avoiding keyword cannibalisation and thin near-duplicate pages

A content engine with a quality gate.

BAGAI can monitor new opportunities frequently without mass-publishing weak pages. Every publish decision should have a defined search intent, useful angle and internal role.

MONITOR

Opportunity monitoring

Search Console changes and emerging queries
Paid-search terms that reveal commercial intent
Platform and industry changes worth explaining
Content decay and pages that need updating

CREATE

Publish-worthy content

Answer-first structure
Original analysis and practical examples
Clear sourcing for current facts
Useful visuals, calculators or frameworks where possible

IMPROVE

Compounding optimisation

Internal link updates
Title/description CTR testing
Refresh and consolidation decisions
Measure impressions, clicks, conversions and assisted value

Questions businesses ask before starting

Do you recommend publishing an article every day?

Only when the topic deserves a page. BAGAI can monitor opportunities daily, but publishing is quality-gated. Updating an existing strong page is often better than creating another thin URL.

Can Google Ads search terms inform SEO?

Yes. Paid search data can reveal high-intent queries and conversion language. It does not directly improve rankings, but it can make SEO prioritisation more commercially informed.

What does a Screaming Frog audit include?

Typical work can include indexability, response codes, canonicals, titles, headings, duplicate content, internal linking, crawl depth, structured data, sitemaps and rendering checks.

Do you use Semrush as the only keyword source?

No. BAGAI combines competitive tools with Search Console, actual site performance, customer language and paid-search data where available.

Related BAGAI services and guides

Turn channel activity into measurable business growth.

Start with the highest-impact problem, then connect acquisition, tracking, reporting and automation where it adds value.

Start with BAGAI ↗